Assistant Brand Manager - Lilongwe

We are seeking a proactive and creative Assistant Brand Manager to join our marketing team in Lilongwe, Malawi. The ideal candidate will play a pivotal role in developing and executing brand strategies to drive growth and market presence for our food/FMCG products. This position offers an excellent opportunity to make a meaningful impact in a dynamic and fast-paced environment.
Responsibilities :

1. Brand Strategy:
   • Assist in the development and execution of brand plans aligned with company objectives.
   • Conduct market research to identify trends, consumer preferences, and opportunities.
2. Marketing Campaigns:
   • Support the planning and execution of marketing and promotional activities.
   • Coordinate with internal teams and external agencies to ensure campaigns are delivered on time and within budget.
3. Product Management:
   • Oversee product launches, packaging designs, and branding materials.
   • Monitor product performance and provide recommendations for improvement.
4. Data Analysis:
   • Analyze sales data and market performance metrics to assess brand success.
   • Generate actionable insights to optimize brand positioning and growth strategies.
5. Stakeholder Collaboration:
   • Work closely with sales, operations, and production teams to align brand objectives.
   • Maintain strong relationships with distributors, suppliers, and retail partners.