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Head, Memberships and New Business Initiatives - Accra
Position : Head, Memberships and New Business Initiatives - Accra
We are looking for a Head Memberships and New Business Initiatives.
Position Summary
The Head, Memberships & New Business Initiatives leads two of WTC Accra’s most commercially significant functions: growing and engaging its membership base while developing new revenue-generating ventures. The role is responsible for designing, implementing, and managing a world-class membership program that attracts corporates, SMEs, and multinationals while simultaneously identifying and developing new business opportunities and investment partnerships that align with WTC Accra’s strategic mandate. This is a high-impact role that blends relationship management, business development, and strategic innovation, requiring a commercially astute leader with a deep understanding of Ghana’s and Africa’s trade and investment landscape.
Key Responsibilities
Strategic and Operational Leadership
- Develop and execute a comprehensive membership strategy to acquire, engage, and retain members across various tiers.
- Align membership programming with WTC Accra’s global mission, ensuring tangible value through access to services, events, and the international WTC network.
- Lead the design and rollout of digital engagement tools such as the WTC Accra app for member onboarding, communication, and engagement tracking.
- Identify, evaluate, and launch new business initiatives that expand WTC Accra’s commercial footprint and revenue base.
- Conduct market research and feasibility studies to inform strategic decisions and investment cases.
Functional and Technical Duties
- Design a structured corporate partner benefit program involving banks, airlines, telecom companies, hotels, and chambers of commerce.
- Oversee the creation of pitch decks, investment proposals, and business plans for new ventures under WTC Accra or in partnership with Strategic Initiatives Ltd. and/or Strategic Africa Securities Finance Group.
- Manage the due diligence and structuring of potential ventures, including identifying investors, partners, and management teams.
- Lead negotiations and partnership agreements to ensure strong returns and strategic alignment.
- Develop reporting frameworks for membership growth, satisfaction, and new business initiative outcomes.
Relationship Management and Collaboration
- Build and maintain strong relationships with members, partners, investors, and government agencies.
- Collaborate closely with the Heads of Trade & Investment Services, Facilities & Events, Travel & Tours, and Marketing to integrate membership value into all WTC Accra offerings.
- Liaise with Strategic Initiatives Ltd., Strategic Africa Securities Finance Group and external investors to explore new venture partnerships and investment facilitation opportunities.
- Represent WTC Accra in local and international forums, promoting membership benefits and partnership opportunities.
Administration and Reporting
- Prepare annual membership and business development plans, budgets, and forecasts.
- Maintain accurate records of membership data, renewal cycles, and partnership agreements.
- Produce quarterly performance reports and financial summaries for the Managing Director and Board.
- Track progress on new business ventures from concept to implementation and report on ROI.
People Leadership
- Lead and mentor membership officers and business development staff to deliver exceptional client service and results.
- Build a performance-driven culture that emphasizes accountability, innovation, and collaboration.
- Provide professional development opportunities for the team and ensure operational excellence across all membership functions.
- Encourage cross-departmental teamwork and participation in institutional initiatives.
Remuneration
A competitive salary and benefits package commensurate with qualification and experience.
Required profile for job ad : Head, Memberships and New Business Initiatives - Accra
Qualification and Competencies
- Bachelor’s degree in Business Administration, Economics, Marketing, or a related field; Master’s degree is an advantage.
- Minimum of 10 years of experience in business development, membership management, consulting, or investment facilitation, including at least 3 years in a senior leadership role.
- Proven ability to design and scale membership programs or subscription-based business models.
- Strong understanding of trade, investment, and entrepreneurship ecosystems in Ghana and internationally.
- Demonstrated experience developing and structuring new ventures, partnerships, or investment projects.
- Excellent communication, negotiation, and stakeholder engagement skills.
- Financial acumen with the ability to analyze business cases and assess commercial viability.
- Entrepreneurial mindset with strategic vision and execution capability.
- Ability to manage multiple priorities and deliver under pressure in a fast-paced environment.
- Proficiency in Microsoft Office Suite, CRM or other membership management systems and AI tools.
Job criteria for job ad : Head, Memberships and New Business Initiatives - Accra
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Job category :
Services -
Industries :
Services other - Employment type : Permanent contract
- Region : Greater Accra
- City : Accra
-
Remote work :
No - Experience level : 5 to 10 years - More than 10 years
- Educational level : High school - Technical school - College - HND - Bachelor - Master - Doctorate
- Spoken language :
english > fluent - Number of Position(s) : 1
-
Team management :
Yes
- Consulting
- Design
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