Titre du poste

Digital Marketing Manager - Accra

Description

Position : Digital Marketing Manager - Accra

We are seeking an experienced and strategic Senior Digital Marketing Manager to lead our digital marketing initiatives and drive measurable business growth. This role requires a results-oriented leader with strong analytical capabilities, advanced digital expertise, and proven experience managing high-performing marketing teams. The successful candidate will be responsible for developing and executing integrated digital strategies aligned with overall business objectives.
Key Responsibilities:

  • Develop and lead the overall digital marketing strategy to increase brand visibility, lead generation, customer acquisition, and revenue growth.
  • Oversee multi-channel campaigns across SEO, SEM, PPC, social media, email marketing, content marketing, affiliate marketing, and display advertising.
  • Lead, mentor, and manage the digital marketing team, ensuring alignment with company goals and performance standards.
  • Analyze campaign performance using advanced analytics tools and provide executive-level reporting with actionable insights.

Required profile for job ad : Digital Marketing Manager - Accra

Qualifications & Experience:

  • Bachelor’s degree in Marketing, Business Administration, Communications, or related field (Master’s degree preferred).
  • 6–10 years of progressive experience in digital marketing, with at least 3 years in a leadership role.
  • Proven track record of managing large-scale digital campaigns and delivering measurable ROI.
  • Strong expertise in Google Analytics, Google Ads, Meta Ads Manager, LinkedIn Ads, and other performance marketing platforms.
  • Advanced knowledge of SEO, SEM, PPC, marketing automation, and CRM systems (e.g., HubSpot, Marketo, Salesforce).
  • Strong leadership, project management, and team development skills.
  • Exceptional analytical, strategic thinking, and problem-solving abilities.
  • Excellent communication and stakeholder management skills.

Job criteria for job ad : Digital Marketing Manager - Accra

  • Job category :
    Marketing, communication - Telemarketing, teleassistance - Tourism, hotel business and catering
  • Industries :
    Import-export business - Luxury, cosmetics - Marketing, communication, media - Social, public and human services - Tourism, leisure activities
  • Employment type : Permanent contract - Fixed-term contract - Freelance - Part-time work
  • Region : Greater Accra - International
  • City : Accra
  • Remote work :
    Yes
  • Experience level : 5 to 10 years - More than 10 years
  • Educational level : Bachelor - Master - Doctorate
  • Spoken language :
    english > good level
  • Number of Position(s) : 25
  • Salary expectations :
    > GH₵ 40,000
  • Team management :
    Yes
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Type de poste
Temps plein
Lieu du poste
Accra, Ghana
Date de publication
20 février 2026
Valide jusqu’au
21 avril 2026
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Poste : Digital Marketing Manager - Accra

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