Digital Marketer - Nairobi

Our organization seeks a creative and results-driven Digital Marketer to enhance our online presence and effectively engage our target audience through innovative digital strategies.
As a Digital Marketer, you will be responsible for developing, implementing, and optimising digital campaigns that promote our brand, attract clientele, and drive engagement across multiple channels.
Responsibilities :

• Develop and execute our digital marketing strategy, focusing on key international and local audiences.
• Create, schedule, and manage content for social media platforms (e.g., Facebook, Instagram, LinkedIn) to build a strong online presence.
• Manage and update our website, ensuring content is fresh, accurate, and optimised for search engines (SEO).
• Plan and execute online advertising campaigns, including Google Ads and social media ads, to drive traffic and generate leads.
• Monitor and analyse performance metrics to assess campaign effectiveness and make data-driven improvements.
• Engage with followers and respond to inquiries on social media to build relationships with the online community.
• Stay informed on digital marketing trends and best practices to keep us at the forefront of the industry.