Titre du poste

Digital Marketer - Nairobi

Description

Position : Digital Marketer - Nairobi

We are looking for a Digital Marketer.
Key Responsibilities

  • Develop and implement digital marketing strategies to attract job seekers for overseas employment
  • Manage and optimize social media platforms (Facebook, Instagram, LinkedIn, TikTok, etc.)
  • Create engaging content (posts, ads, graphics, short videos, and captions) tailored to job applicants
  • Plan and run paid advertising campaigns (Meta Ads, Google Ads, etc.) to generate leads
  • Manage the company website and landing pages to improve traffic and conversions
  • Conduct SEO and keyword research related to overseas jobs and recruitment
  • Track, analyze, and report campaign performance using analytics tools
  • Collaborate with the recruitment team to promote available job openings abroad
  • Respond to online inquiries and ensure timely follow-up with potential applicants
  • Ensure all marketing materials comply with ethical recruitment and advertising standards

Required profile for job ad : Digital Marketer - Nairobi

Qualifications & Skills

  • Bachelor’s degree in Marketing, Digital Media, Communications, or a related field (preferred)
  • Proven experience as a Digital Marketer or Social Media Marketer
  • Strong knowledge of social media marketing and paid advertising platforms
  • Basic graphic design and video editing skills (Canva, Adobe tools, CapCut, etc.)
  • Familiarity with SEO, email marketing, and lead generation strategies
  • Excellent communication and content writing skills
  • Ability to analyze data and optimize campaigns based on performance
  • Experience in recruitment, HR, or overseas job marketing is an advantage

Key Performance Indicators (KPIs)

  • Number and quality of job applicant leads generated
  • Social media engagement and follower growth
  • Website traffic and conversion rates
  • Cost per lead from digital campaigns
  • Brand awareness and online reach

Job criteria for job ad : Digital Marketer - Nairobi

  • Job category :
    HR, training - IT, new technologies - Marketing, communication
  • Industries :
    Services other - Temporary work, recruitment
  • Employment type : Permanent contract - Fixed-term contract
  • Region : Nairobi
  • City : Nairobi
  • Experience level : Less than 2 years - 2 to 5 years - 5 to 10 years - More than 10 years
  • Educational level : College - HND - Bachelor - Master - Doctorate
  • Number of Position(s) : 1
  • META
  • Media
  • Digital Marketing
  • REACH
  • Marketing Materials
  • Advertising
  • Design
  • Graphics
  • Marketing
  • HR Training
  • Marketing Communication
  • Training
  • Editing
  • Recruitment
  • Writing
  • SEO
  • Communication
Be cautious! Do not send money to a potential employer. Do not pay any money for a potential contract of employment or for pre-employment training.
Please report any irregularities by using the candidate contact form and selecting the subject "Report a job ad".
Type de poste
Temps plein
Lieu du poste
Nairobi, Kenya
Date de publication
29 décembre 2025
Valide jusqu’au
27 février 2026
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