Business Development Specialist (Manager) - Nairobi

Our client leverages cutting-edge software technology to capture data, automate payments, and provide Big Data intelligence to various sectors, including aviation industry. As part of its expansion strategy, the company is looking to explore new industries and drive digital transformation through innovative solutions.
We are seeking highly driven Business Development Specialist (Manager) with strong expertise in B2B sales and strategic partnerships within Kenya. The ideal candidate will have a deep understanding of the local business landscape, excellent relationship management skills, and a strong entrepreneurial mindset. This role requires ownership, self-leadership, and a proactive approach to identifying and seizing new business opportunities.
Principal Responsibilities and Accountabilities
Business Growth & Strategy

• Develop and execute business development strategies to penetrate new industries and expand market presence. Identify and evaluate new market entry opportunities, assessing potential risks and benefits.
• Develop tailored value propositions to differentiate the company from competitors and attract key clients.

Market Research & Analysis

• Conduct thorough market research to identify emerging opportunities, industry trends, and potential business partners. Analyze competitor strategies to understand market positioning and identify areas for differentiation.
• Develop detailed reports and insights to support strategic decision-making and business expansion.

Lead Generation & Sales

• Drive B2B sales by identifying, prospecting, and acquiring new clients. Build a robust pipeline of opportunities.
• Develop targeted outreach strategies to engage high-potential prospects.
• Utilize CRM tools to track sales activities, measure performance, and optimize conversion rates.

Partnership Development

• Establish and nurture strong relationships with corporate clients, financial institutions, and key decision-makers.
• Develop strategic alliances with industry influencers and business leaders to drive market penetration.
• Identify and engage with potential partners for joint ventures, collaborations, and business synergies.

Client Relationship Management

• Maintain and grow long-term relationships with key stakeholders to ensure client retention and satisfaction
• Develop customized engagement plans to strengthen client loyalty and trust. Proactively address client concerns and provide tailored solutions to enhance their experience.

Negotiation & Deal Closure

• Lead contract negotiations, pricing discussions, and deal structuring to drive successful agreements.
• Develop negotiation strategies that maximize value for both the company and clients and ensure compliance with legal and regulatory requirements while finalizing contracts.

Industry Expansion

• Leverage expertise in FSI, banking, and corporate sectors to explore new revenue streams and business models.
• Identify opportunities for diversification into emerging industries and markets and develop strategic roadmaps for expansion, ensuring alignment with the company's long-term vision.

Collaboration & Cross-Functional Coordination

• Work closely with internal teams, including product, marketing, and operations, to align business development efforts with company objectives.
• Facilitate cross-departmental communication to ensure seamless execution of business initiatives and strategic goals.