Brand Communications Specialist - Lagos

Our company is looking for a talented and highly motivated Brand Communications Specialist to join our team. As a Brand Communications Specialist, you will be responsible for creating and executing marketing campaigns that effectively promote our brand and products. You will work closely with other members of the marketing team to develop and implement creative marketing strategies that help us meet our business objectives.
Responsibilities :

• Plan and develop marketing campaigns that effectively promote our brand and products.
• Develop marketing materials, including brochures, flyers, and social media posts.
• Manage and maintain our social media accounts, including Facebook, Twitter, and Instagram.
• Collaborate with other members of the marketing team to create and execute a comprehensive marketing strategy.
• Conduct market research to identify new marketing opportunities.
• Track and analyze campaign performance and use data to optimize future campaigns.
• Develop and maintain relationships with key stakeholders, including customers, vendors, and industry influencers.
• Attend industry events and conferences to promote our brand and products.
• Write and edit compelling marketing copy for a variety of mediums, including emails, landing pages, and blog posts.
• Create a growth and engagement strategy to work to on these channels.
• Build and maintain links with relevant press and other media and opinion formers to build awareness of our areas of expertise and facilitate media coverage of our priorities and activities to our key external audiences.

Additional Responsibilities

• Occasional early mornings, late evenings and travel may be required.