Titre du poste

Product Marketing Executive - Harare

Description

Position : Product Marketing Executive - Harare

Our client, an innovative IT solutions provider, is on the look out for a Product Marketing Executive who will be responsible for driving visibility, adoption, and revenue growth across all products. As the product marketing executive, you will be the bridge connecting the product, the market, and the sales team ensuring each solution is positioned clearly, communicated effectively, and marketed strategically.
If you're someone who enjoys creating campaigns, producing content, analyzing performance, and shaping product perception, this is for you.
Who We're Looking For

  • You are someone who thinks creatively and strategically about how products should be positioned.
  • You love turning technical products into simple, compelling stories.
  • You understand the marketingâsales engine and what drives conversions.
  • You thrive in a fast-paced environment where they can take ownership.
  • You are comfortable working with cross-functional teams sales, technical, creative.
  • You stay updated on modern marketing tools, channels, and techniques.
  • You can balance creativity with data-backed decision-making.

Duties and Responsibilities

  • Product Marketing & Campaigns: Develop and execute marketing campaigns to increase product visibility, lead generation, and adoption and build strong product narratives and value propositions that resonate with target audiences.
  • Sales Enablement: creation of high-quality sales materials: brochures, datasheets, product catalogs, proposals, presentations and work closely with sales team members to understand gaps and provide relevant tools for customer conversations.
  • Content Creation: Production of engaging product content like blogs, demo videos, user guides, explainers, animations, and more.
  • Digital & Offline Marketing Execution: Management of email marketing, social media campaigns, product webinars, trade events, and promotional activities and maintainance of a strong online presence for all products across digital channels.
  • Market & Customer Intelligence: Conduct competitor and customer research to refine product positioning.
  • Performance Tracking & Reporting: Tracking campaign performance (ROI, leads, conversions) and provide actionable insights and ensure all communication is consistent, customer-centered, and value-driven.

Required profile for job ad : Product Marketing Executive - Harare

Qualifications

  • A degree or Diploma in Marketing, Communications, Business, or a related field.
  • 2+ years' experience in product marketing, digital marketing, or B2B solution marketing.
  • Strong understanding of lead generation, nurturing, and conversion funnels.
  • Proficiency in design and content tools (Canva, Adobe Creative Suite, etc.).
  • Ability to create print-ready and digital materials (catalogs, flyers, posters, videos).
  • Exceptional storytelling and communication skills.
  • Experience with social media marketing, SEO, email marketing tools.
  • Exposure to IT/Software industry marketing (highly preferred).
  • Ability to work independently and collaboratively with sales and technical teams.

Job criteria for job ad : Product Marketing Executive - Harare

  • Job category :
    IT, new technologies - Management - Marketing, communication
  • Industries :
    Banking, insurance, finance - IT, software engineering, Internet - Marketing, communication, media - Temporary work, recruitment
  • Employment type : Permanent contract - Fixed-term contract
  • Region : Harare - International
  • City : Harare
  • Remote work :
    Hybrid
  • Experience level : 5 to 10 years - More than 10 years
  • Educational level : College - HND - Bachelor - Master - Doctorate
  • Number of Position(s) : 2
  • Team management :
    Yes
  • Communication
  • Product Marketing
  • Media
  • SEO
  • Marketing
  • Tracking
  • Management
  • Brochures
  • Design
  • Positioning
  • Digital Marketing
Be cautious! Do not send money to a potential employer. Do not pay any money for a potential contract of employment or for pre-employment training.
Please report any irregularities by using the candidate contact form and selecting the subject "Report a job ad".
Type de poste
Temps plein
Lieu du poste
Harare, Zimbabwe
Date de publication
6 janvier 2026
Valide jusqu’au
7 mars 2026
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Poste : Product Marketing Executive - Harare

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